Kenra Brightening Conditioner Maintain radiant, brass-free color with Kenra Brightening Conditioner, a hydrating and strengthening violet-toning formula designed for blonde, gray, and silver hair. Powered by Advanced Brightening Technology, this daily-use conditioner boosts brightness by up to 80%, while improving manageability, smoothness, and shine for healthy, vibrant hair. Eliminates brassy tones, enhancing cool, bright color Boosts brightness by up to 80%, keeping hair fresh and luminous Hydrates and strengthens, preventing dryness and breakage Reduces oil buildup, extending time between washes Increases manageability by up to 20%, making styling easier For brighter, shinier, and more vibrant hair, use this color-maintaining conditioner daily, paired with Kenra Brightening Shampoo for best results.