Get ready for sky-high volume where you want it most with Blowpro's Blow Up Root Lift Concentrate. This root booster is your secret to long-lasting, crunch-free, weightless volume that's directly applied to the roots, giving you total control over your style. Say goodbye to flat, lifeless hair as this powerful concentrate elevates your roots with every spritz. For an instant lift, simply spray, style, and blow – it's that easy!